Resources
Tools, Checklists, and Worksheets
Each airport’s program for integrating social media with emergency management (SMEM) will be unique. The worksheets/handouts provided below are in Microsoft Word format to allow customization for your program based on your needs and level of integration.
Program Worksheet
This worksheet provides a method for SMEM champions to track their progress and make notes for future improvements for each of the parts and the subsequent steps. Within the worksheet are aids for
- Stakeholder Identification
- Vision, Goals, and Objectives Development
- Information and Message Sharing/Social Media (SM) Operating Framework
Message Templates
The message samples in the following worksheet were provided by airports and can be used as examples for building unique templates for your SMEM program. The document also provides best practices for SM communications.
Communications Operational Checklist for Emergency Operations Center/Joint Information Center
This operational checklist is designed to be customized to match your SMEM program. The layout will allow you to print and laminate the checklist for a quick reference guide during the initial phases of an incident response.
Airline and Federal Partner Newsroom Links Worksheet
This is a customizable list of newsroom websites.
Informational Handout
This is an editable three-page handout that provides an overview of what an SMEM program is and what this WebResource provides. The handout is intended to be used as an educational and informational tool as you engage new stakeholders, both internal and external to the airport. Feel free to add your unique elements to this handout as you share it with your stakeholders.
Self-Assessment Tool
The Self-Assessment Tool leads you through a series of questions that will help you assess your current level of SM and emergency management (EM) maturity, the current integration of the two programs, and the SM tools you use. The results also highlight sections in this WebResource that cover your areas for improvement, providing you the necessary insight to start planning your next steps.
