Part 2: Develop
This section is the heart of this playbook, providing specific, actionable ways to develop a culture of innovation (described in Part 1: Understand) at your airport. Chapters 4-5 will give you several tips that you can start applying right away to help get your organization ready for what could be a major culture change. These chapters also provide the first steps you can take to develop a Culture of Innovation Program at your airport, which will be introduced and built upon in the remaining chapters.
Based on the concepts set up in Part 1, Chapter 4 introduces a series of plays you can consider implementing with your team, each aligned with one of the five organizational elements. A play is an actionable outline of activities designed specifically to address a challenge and move your team forward on its new journey.
As you review the plays, you can also use this Playbook Worksheet to build a personalized playbook for developing a culture of innovation in your organization or team. A playbook is typically used by a sports team to visualize and simulate different plays over and over, often on a whiteboard. For your cultural improvements, this playbook will help you plan and track your progress, as well as give you a starting tool to present to leaders or peers at your airport.
Part 2 Check-In
As you prepare to jump into this section, take a few moments to consider some introductory questions. Select the option below that corresponds to your perspective in your organization.